When launching a new gym or boutique studio, many entrepreneurs focus primarily on membership acquisition, class offerings, and brand-building. However, there’s a hidden risk that often remains under the radar—the risk of liquidity problems. Even gyms that are...
The Top Five Reasons Why People Buy a Gym Business
For independent gym owners, boutique studio operators, gym entrepreneurs, and personal trainers, understanding why someone buys a gym business can offer profound insight into your own business value and how to better position yourself for growth, exit, or investment....
How to Write a Gym Business Plan That Raises Money
Introduction: Why Your Business Plan Must Sell, Not Just Tell If you’re starting or expanding a gym and need funding—from banks, investors, or alternative lenders—a well-crafted business plan isn’t just a formality. It’s your pitch, your proof, and your strategic...
Turning Key Employees Into Your Gym’s Future: A Succession Strategy for Smart Gym Owners
Introduction: Rethinking Succession in Today’s Gym Business Landscape In today’s gym business environment, a unique challenge is emerging: there are more small business sellers than qualified traditional buyers. Many gym owners reach a point where they want to retire,...
Here’s What It Really Takes to Lead a Bootstrapped Gym Business
For independent gym owners, boutique studio operators, and fitness entrepreneurs, the path of bootstrapping a gym business isn’t paved with luxury. It’s built with grit. When you're not flush with investor cash or corporate backing, you're trading in sleepless nights,...
Should You Expand? 7 Signs It’s Time to Open a Second Gym Location
Opening your first gym is one of the most rewarding — and challenging — ventures you’ll ever undertake. But once you’ve overcome the initial hurdles and established a thriving operation, you may begin to wonder: Is it time to open a second location? Expansion can be a...
Exploring Funding Options for Gym Owners, Boutique Studio Operators, and Gym Entrepreneurs: How to Access Capital for Starting or Expanding Your Gym Business
Starting or expanding a gym business requires a significant investment, and having access to the right funding options can make all the difference between a smooth launch or growth and a financial struggle. Gym owners and gym entrepreneurs have various funding...
How to Pick the Right Friends and Family as Investors for Your Gym Business
For many independent gym owners, boutique studio operators, and gym entrepreneurs, securing funding is a critical step toward opening or expanding their fitness business. While bank loans, venture capital, and private equity are all potential sources of funding, many...
The Benefit of Selling Your Gym Business Early vs. Waiting Too Late
For independent gym owners, boutique studio operators, and gym entrepreneurs, the decision to sell a business is one of the most significant financial and strategic moves they will ever make. Timing is everything when it comes to selling a gym, and too many owners...












